If you have a blog, website or even social media pages, offering a free download that your target market is searching for is a great way to get new customers to notice your business. The key is to make sure it includes your branding, hyperlinks back to your site, and is optimized for Google SEO.
Not sure what to offer? Here are some ideas, all of which you can do in Canva. The key is to focus on top Google searches to maximize the SEO opportunities:
- Travel Agent: Printable Travel Packing List PDF
- Real Estate Agent: House Buyer Checklist PDF
- Kids Store: Holiday Coloring Pages Printable
- Restaurant: Local Summer Event Calendar Download
- Art Store: “How to Hang Art” Printable
I have a couple of free downloads myself. Get more easy marketing ideas like this in my My 12-Month Marketing Plans.
I’m Gail Oliver and since 2012 I have advised thousands of small businesses and I can help yours too! Be sure to see my services and products below:
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